Old-world charm meets backyard bangers, with premium wooden games that guests will want to Instagram. From custom cornhole boards to giant topple towers, these interactive games bring your brand to life in a big way. Whether you’re hosting a company picnic, a brewery event, or a trade show, these games will create an unforgettable atmosphere while promoting your brand.

Below, we’ve compiled the top 8 interactive branded games that should be at the heart of every Oktoberfest event. Let’s take your brand to the next level!

1. Branded Cornhole: A Classic Crowd-Pleaser

Regulation Cornhole, Tailgate, and Junior

Cornhole is an all-time favorite for any outdoor event, and Oktoberfest is no exception. Whether you’re playing with a beer in hand or challenging friends to a game of skill, cornhole never fails to deliver. Branded Cornhole sets add a unique touch, giving your guests the chance to engage in friendly competition while showcasing your logo.

Marketing Strategy: Custom cornhole boards create visibility and offer guests something to engage with for extended periods, keeping them at your booth longer and encouraging social media posts.

Creative Use Case: Set up a cornhole tournament with a leaderboard. Offer exclusive prizes for the winning team to encourage more engagement. Track emails to increase your lead generation.

Soft ROI Concept: Branded cornhole boards can lead to higher brand recognition and increased social media exposure, driving more qualified leads to your business.

2. Ring Toss & Ring Swing: Hit the Mark with Custom Branding

These classic carnival games bring the fun and are perfect for interactive branding at Oktoberfest events. Customize the rings and targets with your logo or brand colors for an eye-catching display.

Marketing Strategy: Ring toss games are inherently fun, drawing a crowd and keeping them engaged. Their competitive nature makes them perfect for capturing attention and sparking friendly competition.

Creative Use Case: Challenge attendees to land rings on customized beer steins or pretzel targets. Reward winners with exclusive branded merchandise or discounts.

Soft ROI Concept: Ring toss games encourage foot traffic, and the fun, hands-on experience can enhance the memorability of your brand, turning participants into long-term advocates.

3. Croquet & Limbo: Old-World Fun with a Twist

For a more relaxed atmosphere, croquet and limbo offer guests an opportunity to enjoy some playful competition. Set up these games with branded equipment for a nostalgic touch that invites guests to take a break while still engaging with your brand.

Marketing Strategy: These games are perfect for adding variety to your event. They appeal to a wide age range and create a sense of community. They’re also great for casual networking and entertainment.

Creative Use Case: Set up a limbo contest with a leaderboard or croquet challenge where teams can earn points for each successful hit.

Soft ROI Concept: These games create memorable moments and are ideal for photo ops, which can boost your brand’s exposure on social media.

4. Adirondack Chairs & Sling Chairs: Comfort Meets Brand

Comfortable seating is crucial for any outdoor event, and Adirondack chairs and sling chairs provide the perfect spot for guests to relax while enjoying the festivities. Personalize these items with your logo to turn them into functional marketing tools.

Marketing Strategy: Custom Adirondack chairs and sling chairs act as mobile billboards that showcase your brand all day long. Guests will naturally take photos and share them, increasing your brand’s visibility.

Creative Use Case: Place the chairs in high-traffic areas and host “photo ops” where attendees can snap pictures and share on social media with a hashtag for prizes.

Soft ROI Concept: These chairs double as marketing and relaxation zones, enhancing attendee comfort while subtly promoting your brand.

5. Giant Topple Tower: Bring the Fun to New Heights

This oversized Jenga-style game is a huge hit at Oktoberfest events. Guests love the challenge of stacking blocks and trying to keep the tower from toppling over. Customize the blocks with your logo or branding for added impact.

Marketing Strategy: Giant Topple Tower creates a visually striking experience and draws people into your space. It encourages social interaction and creates natural “stop-and-play” moments that boost engagement.

Creative Use Case: Use the tower for a team-building challenge at corporate events, where teams compete to see who can go the longest without toppling the tower.

Soft ROI Concept: This game is a showstopper. It attracts crowds, keeps them engaged for longer, and encourages social sharing—making it a prime tool for brand exposure.

6. Hook & Ring: A Simple Game with Serious Impact

Hook & Ring is a deceptively simple game, but it’s an absolute crowd magnet. Perfect for adding a little competitive flair to your Oktoberfest celebration, this game can be easily customized with your logo or brand colors.

Marketing Strategy: A hook-and-ring game is ideal for corporate events, team-building exercises, or social gatherings. It’s compact, interactive, and offers an excellent branding opportunity.

Creative Use Case: Host a “ring master” challenge where guests compete for prizes. Keep track of scores for added excitement.

Soft ROI Concept: It’s low-cost but high-visibility, offering great return on investment in terms of engagement and social sharing.

7. Prize Wheel: The Ultimate Interactive Giveaway

The prize wheel is the king of interactive giveaways. It’s loud, it’s fun, and it’s ideal for Oktoberfest events, where guests want to win something memorable. Customize the wheel with your logo, creating a branded experience at every spin.

Marketing Strategy: Prize wheels add excitement and keep people coming back for more. They’re perfect for trade shows or any event where lead capture is a priority.

Creative Use Case: Integrate the prize wheel into your booth as a lead-generation tool. Have attendees spin for a chance to win branded prizes in exchange for their contact information.

Soft ROI Concept: Prize wheels can increase foot traffic, generate leads, and provide valuable data to follow up with attendees after the event.

8. ChipHole Golf Game: Fun for All Ages

Bring the excitement of mini-golf to your Oktoberfest celebration with the ChipHole Golf game. Customize the game with Oktoberfest-themed targets, offering guests a chance to compete in a friendly putting challenge.

Marketing Strategy: ChipHole Golf provides great brand visibility and is a crowd-pleaser for guests of all ages. It’s ideal for large-scale events like beer festivals, trade shows, or Oktoberfest-inspired company picnics.

Creative Use Case: Set up a mini putting challenge with a branded leaderboard. Offer prizes for the best score of the day to increase engagement.

Soft ROI Concept: ChipHole Golf keeps guests entertained, provides great photo opportunities, and helps create memorable brand experiences.

Conclusion

Interactive branded games are more than just entertainment—they’re engagement tools that boost foot traffic, create brand awareness, and enhance attendee experiences. Whether you’re at a trade show, a corporate event, or an Oktoberfest festival, these games are the perfect way to create lasting impressions. Ready to make your Oktoberfest event unforgettable?

Let’s turn your booth into the main event. Request a mockup today.