Why Branded Games Are Worth Every Penny

Whether you’re planning a corporate activation, outfitting a retail display, or curating a memorable giveaway, branded games bring your logo to life — literally. They’re not just eye-catching and interactive; they’re proven tools for driving engagement, boosting impressions, and sparking conversations that traditional swag can’t match.

What Goes Into the Cost of a Branded Game?

When pricing a branded game, a few key variables influence the final number:

• Game Type – Is it a regulation cornhole set, a pro pickleball paddle, or a tabletop game like curling?
• Finish & Materials – Painted wood? Injection-molded plastic? Full-color print? It all matters.
• Quantity – Like most promotional products, the more you order, the lower your unit cost.
• Customizations – Logos, colors, accessories (like carry cases), and packaging all affect pricing.

Estimated Pricing Tiers by Game

Here’s a broad snapshot of what you can expect when budgeting for branded games. Final pricing depends on quantity, location, finish, and imprint style — so request a free mockup and get an exact quote for your project.

• Branded Cornhole Sets: $110 – $300 each (varies by finish and quantity)
• Pickleball Paddles: $25 – $95 each (carbon fiber paddles cost more)
• Mini Games: $15 – $50 each (think tabletop tic tac toe, hook and ring, or painted Topple Towers)
• Indoor Sports Games: $30 – $100 (check out indoor classics like dartboards and mini basketball hoops)

Game Add-Ons That Add Real Value

These upgrades not only enhance gameplay — they can help justify a higher price point or expand utility:

• Carry cases (branded)
• Custom signage for events or trade shows
• Portable pickleball nets
• Extra branded components (e.g., balls, beanbags, scoreboards)
• Custom storage/display racks — great for dealer loader programs

10 Ways to Make a Branded Game Pay for Itself

Here’s where strategy meets creativity. Want to offset or even recoup your investment? Try one of these real-world applications:

1. Charge to Play – Add a small usage fee (e.g., $5 for 30 minutes of pickleball with premium paddles). One paddle set could earn back its cost in a weekend.
2. Offer Sponsored Branding – Sell logo space to local businesses or corporate partners.
3. Use as Prizes or Incentives – Incentivize purchases or performance with gift-worthy branded games (dealer loaders).
4. Build Social Engagement – Create an Instagrammable moment that drives organic impressions and content creation.
5. Launch a Loyalty Program – Games become rewards for returning customers or top spenders.
6. Incorporate Into Onsite Activations – Branded games increase dwell time, allowing more customer engagement.
7. Rent It Out – Event planners will rent custom cornhole or limbo setups again and again.
8. Use It as an Icebreaker – At trade shows or conferences, games pull people in — reducing cold interactions and making sales easier.
9. Drive Email Signups – Host a branded game challenge in exchange for lead info.
10. Embed in a Campaign – Add games to a multichannel campaign (mailers + giveaways + activation), creating a lasting, tactile brand experience.

So Who’s Buying These Games?

We work with qualified buyers across the promotional products industry — from large distributors to boutique ad agencies. If you have a SAGE, PPAI, or ASI number, you’re eligible to submit a PO, request a mockup, or get a custom quote today.

If you’re an end user looking to bring these to your next campaign, have your agency reach out — or let us know and we’ll help make that introduction.

Why Promotoss?

Promotoss specializes in turnkey branded game solutions that ship fast, include free mockups, no setup fees, and no hidden costs. Whether you need five games or five hundred, you’ll get:

• Free proofing & creative ideation
• No setup fees or surprise charges
• Drop shipping included — no extra charge
• Templates & sales flyers to help you pitch (check out our sales flyers)

Next Steps: Get Started Today

Have a logo? We’re ready to go. Submit your art for a free mockup and let’s start creating a branded game experience that delivers long after the event ends.

Need ideas? Explore our full lineup of branded games and check out our blog for inspiration on campaign strategy, ROI tips, and new releases.